Aila Blue Daisy Waves Studio

PROFESSIONAL HISTORY

My Experience

 

January 2010 - 19

EDUCATION

QUT Bachelor of Business (Advertising) & Bachelor of Creative Industries (Fashion Communication)  with distinction 2014-2019
St Margarets AGS High School Diploma 2010-2014 
Design College Australia Certificate III in Visual Communication 2013-2014

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August 2022-

DIGITAL MARKETING AND CONTENT COORDINATOR PINKY AND KAMAL

details coming soon

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September-

DIGITAL MARKETING MANAGER HOUSE OF SAULE GROUP

Digital Marketing Manager across 3 brands
PIPPA
By Ridley 
House of Saule - fashion distribution

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August 21 - 

DIGITAL MARKETING & CREATIVE COORDINATOR AILA BLUE

coming soon

August 2020 - November 2021

SOCIAL MEDIA ASSISTANT 
ECO TAN

Social media replies across multiple social media platforms. This requires excellent product and brand knowledge along with high-quality customer service skills.

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August 2018 - March 2020

MARKETING AND E-COMMERCE COORDINATOR
KABANA SHOP

Starting as an intern in 2018 and quickly moving into an e-commerce and marketing assistant role, during my time at Kabana Shop I was lucky enough to experience a variety of roles working on a range of projects and tasks. My greatest challenge was stepping in as interim co-manager for a period of 3 months in 2019 during a company re-shuffle.


Over the 1.7 years, my tasks ranged from; copywriting product descriptions, managing social media channels, content creation, developing Kabana New Life sustainability project, developing 3 weekly EDMs, marketing strategy and development, managing all customer service channels, developing and implementing systems and process', wholesale product ordering, product uploads, developing Kabana wellness products, seasonal photoshoot creative direction and styling, assisting owner and manager, coordinating with Kabana social media influencers and brand ambassadors and product branding and launch.

June 2019 - Current

DAISY WAVES STUDIO FREELANCE WORK

Providing a personalised digital marketing and social media management service to an array of clientele. Daisy Waves Studio specialises in small businesses and startups in the Queensland/Byron Bay region. With a passion for bringing fashion, ethical and lifestyle focused brands visions to life.  Other services provided and on offer; marketing strategy, product photography, branding, graphic design, product copywriting, Facebook and Google ads.


Current Clients:

TRAINING EVOLUTION

OCTOBER 2020 -

Digital Marketing Manager & Web Designer 

PRESTIGE SERVICE TRAINING

OCTOBER 2020 -

Social Media Manager & Web Designer 


BAY ESCAPES MANAGEMENT  

April 2019-October 2020

Digital Marketing Manager & Photographer

TWO WINDS CABIN

September 2019-October 2020

Digital marketing manager 


LULASOUL

September 2019-March 2020

Social media management & customer service

LULALIFE

September 2019-March 2020

Social media management & customer service


TWEED REAL FOODS

2020

Google ads campaign and Digital Marketing strategy 

BELISSIMA BRIDAL BOUTIQUE 

2019

Campaign shoot and product copywriting 


KI ENERGY FITNESSS YOGA & PILATES STUDIO 

2019

Digital Marketing strategy


ITAMI DIVISION

2018/19

Photography, Creative Direction & Social Media Management

April 2018-December 2018

MARKETING AND DESIGN INTERN
ITAMI DIVISON

Work experience with startup brand Itami Division launched Nov 18'. Duties include social media launch and management, assisting Creative Director with designing, collating mood boards and inspiration. Creative direction and styling for both campaign and lookbook shoots, content creation and customer service assistance.

May 2015- End of 2016

INTERN INTERIOR DESIGN ASSISTANT -    
HOUSE AND GARDEN MAGAZINE

Assisting Houses and Interiors editor Kate Nixon and photographer Maree Homer on seasonal studio and house decorations photoshoots for Australian House and Garden Magazine. Shoots ranged from 3-7 day periods both in QLD and Sydney head office. The highlight was working on the 2016 Rio Olympics edition shoot and Renovation special cover shoot. Other tasks included; Copywriting captions and imagery selection.

2022

SKILLS & QUALIFICATIONS

E-commerce : Woocommerce, Shopify, Hootsuite,
MailChimp 
Social Media: Instagram, IGTV, Reels, Snapchat,
Facebook, Youtube & Pinterest
Facebook Ads, SEO & Google Ads strategy
Digital & Film photography and editing skills
Graphic design skills: Use of Illustrator, Lightroom,
Photoshop & Premier Pro
Creative direction and photoshoot styling- Fashion, skincare, product, property & interiors

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2022

INTERESTS

Fashion 

Digital marketing & social media

Art 

Health and wellbeing 

Yoga

Surfing

Cooking 

Travel 

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